Why? I thought he was a popular player and your captain to boot?
At the start he was. His injuries combined with his massive salary turned people off him. He also didn't play very well apart from his first 2 seasons.
The owner didnt help things by trying under hand tactics to shift him when the whole embargo and FFP situation hit home.
Moore came out and slated the club and I think the fans took it to heart. I think he was mainly digging at the owner/hierarchy.
He wasn't a very inspirational leader either and people had a general dislike for him.
Been a very weird time at Reading. Nobody has known the truth or whats happening for years. As soon as the owner has gone, I imagine a lot will come out and share their experiences.