without trying to sound like another moan 78 - but how would anyone know if the gate has been increased by this campaign - or if its just naturally a more popular fixture?
Without trying to be patronising, you could compare it to previous home gates, compare it to previous home games Vs Dons compare it to previous home games at this time of year....but most accurately I guess, you could compare ticket sales from Wednesday to Saturday with our usual sales in the run up to the game.
Genuine question, are you always this negative and suspicious of new ideas in your everyday life?